Trifari Jewelry
Also from the 1940s
are Philippe's "Fruit Salad" or "Tutti Frutti" designs:
glass stones molded in leaf or fruit shapes, usually in primary red, green, and
blue but also in moonstone, eoral, and turquoise, set into white metal and
highlighted with pave-set crystals.
Philippe's "Fruit Salads" were
inspired by Carrier's revival of the Egyptian "Tree of Life" style.
Collectors seek out Trifari's fruit and vegetable pieces too, especially the
miniature fruit pins, released from the late 1950s through the 1960s.
Finished
with matte gold- or rhodium plate, these pins were charming worn singly or
highly effective in a group. In 1950,
Alfred Philippe released a collection of
patented designs, "Clair de Lune," featuring moonstones. He also
created "Moghul" jewelry, a range of heavy pieces designed after the
abstract forms of royal Indian jewelry, in ruby, sapphire, and emerald colors,
set in gold.
During the 1950s, many
companies were quick to emulate the successful lines of their rivals but in
1952, Trifari took Coro to court over design copyright infringement. Trifari
won its legal battle against
Frenchman Alfred
Philippe was Trifari's most influential designer. Philippe had previously
designed pieces for William Scheer, who produced fine jewelry for Van Cleef
& Arpcls and Carder. He drew on this experience, using the best materials
and exacting methods, including the invisible setting technique.
Developed for Van Cleef & Arpcls by Philippe, this method was normally reserved for fine jewelry and required an extraordinary level of craftsmanship. It involved fixing stones from the back, so that from the front it appeared as if there were no mount.
Developed for Van Cleef & Arpcls by Philippe, this method was normally reserved for fine jewelry and required an extraordinary level of craftsmanship. It involved fixing stones from the back, so that from the front it appeared as if there were no mount.
Trifari Jewelry |
Philippe's favorite materials included Swarovski crystals,
which resulted in the company being nicknamed the "Diamante Kings."
Wartime restrictions meant that non-precious metals could not be used, so
Philippe used sterling silver, often plated with gold.
His
design flair led to the creation of market successes such as his
"Crown" pins from the late 1930s to the 1950s, which led to the crown
motif being incorporated into the company's logo from cl937, and the widely
emulated Lucite "Jelly Bellies."
Coro in 1954,
establishing copyright for costume jewelry designs as works of art and, from
this point onward, Trifari pieces bore the copyright mark.
Trifari's success was so complete that Mamie Eisenhower,
the new First Lady, broke with the tradition of wearing tine jewelry at the
presidential inauguration, and commissioned costume jewelry designs from
Philippe for the inaugural ball in 1953.
To complement her pink satin gown studded with 2000 rhinestones, he designed an "Orientique" pearl choker, bracelet, and earrings. Mamie Eisenhower was delighted with the result and commissioned Trifari again for her second inaugural ball in 1957.
Trifari Jewelry |
To complement her pink satin gown studded with 2000 rhinestones, he designed an "Orientique" pearl choker, bracelet, and earrings. Mamie Eisenhower was delighted with the result and commissioned Trifari again for her second inaugural ball in 1957.
Through
the 1950s and early 1960s, Trifari produced parures in textured gilded metal,
set with pearls and rhinestones.
They were ideal for daywear and sold in huge numbers. In 1964, Gustavo In fa, Jnr, Louis Krussman, and Carlton Fishel succeeded their fathers as owners of Trifari. Alfred Philippe retired in 1968, handing over to other designers such as Andre Boeuf. Diane Love designed for the company from 1971 to 1974.
In 1975, the three sons sold Trifari to the Hallmark corporation. Liz Claiborne, Inc. has owned it since 2000.
Trifari Jewelry |
They were ideal for daywear and sold in huge numbers. In 1964, Gustavo In fa, Jnr, Louis Krussman, and Carlton Fishel succeeded their fathers as owners of Trifari. Alfred Philippe retired in 1968, handing over to other designers such as Andre Boeuf. Diane Love designed for the company from 1971 to 1974.
In 1975, the three sons sold Trifari to the Hallmark corporation. Liz Claiborne, Inc. has owned it since 2000.
Marks include
"Jewels by Trifari,"
"TKF," and
"Trifari." All pieces are marked.
Those
made after cl937 feature the crown motif, and those after 1952 bear a copyright
symbol, too.
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